Bachelors of Science - BSc - Chemical Engineering

Production Planner - Supply Chain

Perfume Development & Process Optimization:
Collaborated with R&D and production teams to optimize fragrance blending processes using Design of Experiments (DoE), leading to a 12%
reduction in raw material waste. This enhancement resulted in a 20% increase in scalability for new fragrance launches, ensuring both costefficiency and premium quality.
• Managing Operations for Ibrahim Al Qureshi’s EDP Collections:
Oversee the procurement of materials for Ibrahim Al Qureshi’s renowned EDP collections, including the Musk Collection and Diamonds
Collection. Manage production and planning processes for both regular and seasonal SKUs, aligning with market demand and seasonal trends.
• Efficient Production Scheduling & Material Coordination:
Developed and maintained detailed production schedules based on real-time inventory data and demand forecasts. Coordinated closely with
procurement to ensure the timely availability of materials, preventing delays and ensuring seamless production flows.
• Scaling New Products for Full-Scale Production:
Worked alongside R&D and marketing teams to transition lab-developed oud-based fragrances into full-scale production. Overcame challenges
related to development of All Over Sprays, reducing defects by 40% and improving overall product stability.
• Optimizing Packaging & Logistics for Cost Efficiency:
Teamed up with marketing and logistics departments to optimize packaging dimensions for gift sets, resulting in a 20% improvement in
palletization efficiency. This initiative contributed to significant reductions in warehousing and transportation costs.
• Improving Inventory Control & Material Flow:
Leveraged ERP systems to ensure real-time tracking of essential materials such as fragrance oils and ethanol. Introduced a reorder system
based on production KPIs, which reduced material shortages by 20% and improved overall lead times.

Process Engineer – Supply Chain

Innovation & Product Development: Led groundbreaking end-to-end R&D initiatives for key brands including OMO, Sunsilk, Comfort, Pond’s
Super Light Gel, and Glow & Lovely. Translated consumer insights into high-impact product formulations and manufacturing processes,
ensuring alignment with market demands and Unilever’s global innovation strategy.
• Sustainability Leadership: Spearheaded a major sustainability initiative that reduced virgin plastic usage by 67% in Sunsilk packaging.
Implemented Post-Consumer Recycled (PCR) HDPE technology in packaging, advancing Unilever’s ambitious sustainability targets.
• Packaging Optimization & Cost Savings: Drove cost-saving initiatives by redesigning packaging for OMO and Sunsilk products, resulting in
reduced raw material consumption and optimized shelf life. Led operational changes that reduced packaging waste by 30%, while increasing
palletization efficiency by 25%, leading to both cost reductions and increased operational efficiency.
• Operational Excellence in Manufacturing: Orchestrated and optimized Main Plant and Transit Trials for multiple product lines, including Glow
& Lovely and Sunsilk. Deployed advanced process engineering techniques that ensured product integrity, minimized defects such as bulging,
and improved transportation efficiency. Introduced lean practices that reduced cycle time by 15% across R&D trials.
• Cross-Functional Collaboration & Project Management: Established strong cross-functional networks between R&D, Supply Chain, and
Marketing teams, reducing product launch timelines by 40%. Applied advanced project management principles and tools like SAP and Power BI
to track progress, ensuring on-time delivery and alignment with market forecasts.
• Customer-Centric Product Insights: Utilized detailed consumer data (Living Standards Measures 1–14) and market research to drive
actionable improvements across product formulations. Led the development of Surf Excel Care, a fabric-safe detergent, meeting consumer
needs for skin-friendly, bleach-free solutions while maintaining superior stain removal capabilities.
• Advanced Manufacturing Technology & Process Optimization: Led the integration of advanced technologies like sandwich conveyors and
automated packaging lines to reduce operational inefficiencies and product loss. Achieved operational savings of 18% by eliminating air pockets
in powder formulations, directly contributing to Unilever’s bottom line.
• Key Performance Impact: Delivered a series of cost reduction projects across OMO and Sunsilk, achieving annual savings of over SAR2 million
through strategic redesigns, waste reduction, and increased operational throughput. Improved cost-to-serve metrics by over 12%, directly
impacting Unilever’s profitability

Research and Marketing Analyst

• Applied expertise in SEO, PPC management, market research, and copywriting to fortify digital marketing strategies, driving business growth.
• Optimized client web pages through thorough keyword research, Meta-tag optimization, and effective link-building strategies, resulting in a significant 25% boost in organic traffic and a commendable 15% increase in online sales.